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10DLC

10DLC numbers and registration

Use US 10-digit long code numbers for application messaging, with brand and campaign registration guidance.

Overview

What is 10DLC?

10DLC stands for 10-Digit Long Code. It is a US local number type used for application messaging from businesses.

US carriers require brand and campaign registration before 10DLC traffic can be sent at scale. Registration verifies the sender, the opt-in method and the message use case.

A 10DLC number gives recipients a familiar local number while keeping messaging aligned with carrier requirements.

10Digit local US numbers
Brand + CampaignRegistration
2-wayCustomer replies
Use Cases

Where 10DLC fits

Support everyday messages that customers expect from a local business number.

Alerts and notifications

Order updates, appointment reminders, delivery alerts and time-sensitive notices.

Customer care

Two-way conversations for support, scheduling and account questions.

Marketing and promotions

Opt-in campaigns, offers and re-engagement messages with clear consent.

One-time passcodes

Verification codes and account-security messages where the use case permits.

Why 10DLC

A familiar local number, built for application messaging

Combine local recognition with a registered messaging program.

Local presence

A US 10-digit number feels familiar to recipients and reinforces a local identity.

Registered delivery

Brand and campaign registration aligns traffic with carrier requirements.

Scalable programs

Support growing message volumes across teams and use cases.

Two-way engagement

Customers can reply, opt out and continue the conversation.

Getting Started

From number selection to live messaging

01

Choose your numbers

Select US local 10-digit numbers for your brand or campaigns.

02

Register brand and campaign

Submit business details and describe how recipients opted in.

03

Build your use cases

Configure notifications, support flows or marketing journeys.

04

Start sending

Launch with opt-out handling, monitoring and delivery reporting.

Compliance

Prepare a program that carriers can approve

Before you launch, make sure your messaging program meets carrier and local requirements:

  • Collect clear opt-in consent and keep records of how each recipient agreed.
  • Honor STOP, HELP and other opt-out requests promptly.
  • Keep content compliant with carrier policies and applicable local rules.
  • Match message throughput to your registration and use case.

Registration requirements, throughput and content rules depend on the carrier, campaign type and current policies. We can help review your registration and messaging flows; carrier approval remains subject to their review.

FAQ

Common questions about 10DLC

How does 10DLC differ from toll-free messaging?

10DLC uses local US 10-digit numbers, while toll-free messaging uses 800-style numbers. Both can support application-to-person traffic, but registration, throughput and content rules differ.

Do I need to register my 10DLC number?

Yes. US carriers require brand and campaign registration for 10DLC traffic. We can guide you through the information required for your use case.

How long does registration take?

Review times vary by carrier and campaign. We will confirm current timelines during onboarding.

What does a 10DLC program cost?

Pricing depends on numbers, registration requirements and message volume. Contact our team for a quote based on your use case.

Are there texting limitations?

Carrier filtering, throughput limits and content rules apply. Clear consent, accurate registration and proper opt-out handling improve deliverability.

Can I use 10DLC for marketing messages?

Yes, with documented opt-in consent and compliant content. Some carriers apply stricter review to marketing campaigns.

Get Started

Plan your 10DLC rollout

Tell us about your use case, expected volume and target markets. We will help you review numbers, registration and messaging flows.